Read revenue beside spend.
Bring the financial result into the same conversation as campaign performance. Examine revenue after ad spend and the measures behind it.
BaREBird Rock Analysis & Reporting EngineA clearer view
A clearer view
of performance.
Bring campaign spend, revenue and performance into views your team can explore, save and share.
The BaRE workflow
01Connected data
02Shared measures
03Explore & compare
04Save & share
Intelligence
A useful report makes the next question easier to ask. BaRE gives operators a shared place to examine the numbers, follow a pattern and return to the views that matter.
Inside BaREBuilt for the
Built for the
day-to-day.
Dashboards & pivots. Exports. Scheduled reporting.
Ask your own questions.
Use dashboards and a pivot builder to explore the data by the dimensions that matter to the operation. Save useful views so the work does not start over next time.
Take the analysis with you.
Export report tables to CSV, Excel or PDF. Share the result in a format people can work with, with the applied filters and context close at hand.
Build reporting into the rhythm.
Schedule recurring reports and keep data-health visibility nearby. Make the regular review part of how the operation runs.
Part of the Bird Rock systemA focused job.
A focused job.
A shared direction.
BaRE is the analysis and reporting side of the Bird Rock system. It brings performance into focus alongside BuMP’s acquisition work, BaSE’s web experiences and BOSS’s operational visibility.
See how it fits togetherA little more context
About BaRE.
What does BaRE stand for?
Bird Rock Analysis & Reporting Engine. It is the new name for Bird Rock’s reporting platform.
Can I build my own views?
The pivot builder supports ad hoc analysis and saved views. Dashboards provide the regular starting points for reviewing performance.
Is revenue after ad spend the same as net profit?
No. Revenue after ad spend is one view of campaign economics. Other operating costs must be accounted for before calling a result net business profit.
Find your starting pointLet’s talk about
Let’s talk about
your operation.
Start with the part of the operation you want to improve. We’ll show you how the Bird Rock systems fit.
Request a walkthrough